The WHY Behind Our Customer Spotlight Series

Posted on: March 15th, 2018 by Emily Novotny | No Comments

Every business out there can explain with 100% confidence WHAT they do for their customers. And most know the ins-and-outs concerning HOW they do it. But very few can put into words WHY they do what they do. And by why, we don’t mean to make money, because that is simply a consequence of doing business.

When we refer to the WHY, we mean the purpose, cause, or belief that inspires you to go work every day and inspires people to continue to do business with you.


With our new customer spotlight video series, we are helping customers tell their story, and more importantly, their WHY. Each video features a CITY customer explaining their cause of inspiration.


If you are a current CITY customer and want to be spotlighted, please contact CITY’s Marketing Manager

or visit our contact us page.


Check out our most recent Customer Spotlight videos here.


Comments are closed.