Embracing The Family-Owned and Operated Values: The Core of Long-Lasting Success in Business

In the world of wholesale trade, car dealerships and other implement dealerships, where family-owned businesses are a common sight, there’s a shared understanding of the value of heritage and personal touch in business operations. Much like CITY Laundering, a family-owned company since 1906, there’s a unique story of commitment and values that underline the success of such enterprises.

At CITY, under the leadership of Colin Wetlaufer, the 4th Generation CITY President, the company exemplifies the continuity of legacy and the trust that comes with it.

Generational Trust and Reliability

For over a century, businesses have entrusted CITY to keep their operations clean and safe. As Colin puts it, “In my family, this business is it, and so are its employees and anybody who works with us.” This sentiment echoes in many family businesses, where employees and partners are seen as much more than just coworkers, nurturing a sense of belonging and commitment.

Adapting to Change, Upholding Values

While CITY acknowledges that the nature of services is always changing, the core of its operation remains steadfast – people taking care of people. “That’s who we are, and this industry is full of people that want to help people and want people to be better,” said Colin.

This philosophy is crucial for all businesses, where adapting to market changes without losing sight of your core values is essential.

When you’re a family-owned and operating business and you can partner with other like-minded organizations, that when a true working partnership happens and pushes each organization to the next level.

Much like CITY, businesses in wholesale trade are not just operating a company; they are nurturing a legacy that transcends generations, built on trust, reliability, and an unwavering dedication to their people and their clients.